We know better than anyone what fresh is all about. We believe that our customers deserve the best tasting produce available.

We are closer to the growers than any other retailer. We are the distribution channel for the freshest produce which allows us to market sooner.

Being closer to the sources of produce allows us to cut-out the middle man, passing the savings on to you.

We want our customers to eat well and to be aware of many options in fruits & vegetables.

We've been in business for over 100 years. We know our stuff and want to share this knowledge with our customers.

We offer our customers the best tasting produce available at the peak of freshness at the market price. We will also offer ripe and ready fruits to those customers seeking a more aggressive price point